Is your consulting practice where you thought it would be by now?

Is your consulting business growing more slowly than you expected? You're not alone. Many talented consultants find themselves working harder but not seeing the results they deserve.

It doesn't have to be this way. Imagine having a steady stream of ideal clients, commanding fees that match your value, and building a sustainable practice that energizes rather than depletes you.

I help consultants like you transform their practices from struggling to thriving. Through proven strategies and personalized guidance, we'll create the business you envisioned when you first stepped out on your own.

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Is This Your Reality?

You know you should be marketing consistently, but client work always takes priority – until suddenly your pipeline is empty
The thought of self-promotion makes you cringe. "Marketing" feels synonymous with "sleazy"
You're taking on projects that drain you because saying no to work feels too risky
Your long days and effort aren't reflected in your bank account
That voice in your head keeps whispering "Who are you to charge premium rates?"
You lie awake at night second-guessing decisions and worrying about making mistakes
Imposter syndrome and self-doubt are your constant companions, making you question whether you truly have what it takes
You're drowning in the endless tasks of running your business solo

Sound familiar? Let's change that.

Find Out What Is Limiting Your Success

Take our comprehensive gap analysis to identify the specific areas that may be limiting your success. This research-based assessment examines six critical dimensions of a thriving consulting practice.

Marketing Effectiveness: How well you're attracting and converting ideal clients Sales &amp Marketing Mindset: Your relationship with business development
Messaging Effectiveness: How clearly you communicate your value to ideal clients
Time Management & Focus: Your ability to prioritize revenue-generating activities
Value & Pricing Confidence: How effectively you're capturing your true worth
Professional Mindset: Your resilience and self-belief as a consultant

What You'll Receive:

A personalized analysis of your consulting practice
Clear identification of your strongest and weakest areas
Specific insights into what might be holding you back
A framework for prioritizing improvements
Actionable next steps to close critical gaps

The Secret to a Thriving Consulting Business

From my own experience as a consultant and working with other consultants, I've discovered that the difference between consultants who thriving and those who are not comes down to three critical factors.

Mindset, Messaging, and Marketing

So many consultants haven't mastered these critical success factors.

Which is why the average consultant earns only $86,430 annually.

I help talented ambitious consultants, like you, master your Mindset, Messaging, and Marketing so you can bridge the gap between where you are and where you want to be.

That's why I created the Thriving Consultant Academy, drawing from 35 years of real-world consulting and my deep expertise in mindset, messaging, and marketing.

Are You Ready to Bridge the Gap Between Where You Are and Where You Want to Be?

Thriving Consultant Academy is most effective and fastest way to master your mind, messaging, and marketing.

In this 3 month program, you will learn how to

Develop a customized multi-pronged client acquisition/marketing strategy that fits you and your skills
Establish the habit of doing client acquisition activities every day no matter how busy you are with projects
Develop a clear compelling Value Proposition
Narrow your focus to a specific niche or industry
Develop compelling offer(s) that your clients want to say yes to
Develop proprietary products/frameworks that set you apart from competitors
Overcome obstacles, avoidance, procrastination, and resistance that hold you back
Replace old limiting beliefs about sales and marketing and charging premium prices with beliefs that work for you instead of against you
Focus your time and effort on Revenue-Generating Activities (RGA’s) and outsource non-CEO, non-RGA activities
Build self-esteem and confidence
Overcome self-doubt and imposter syndrome
Develop daily mental fitness training regimen to transform mind from worst enemy to best friend

Are you ready to bridge the gap?

What You'll Achieve By Working With Me

Predictable abundant income
Substantial cash reserves
Clear work-life boundaries
Revenue ceiling breakthrough
The lifestyle you've dreamed of

Hi, I'm AJ Riedel, the Consultants' Coach

As a solo consultant myself for over 35 years, I know the unique challenges you face in this business. I've walked in your shoes.

After getting my MBA from UCLA, I worked in product management and marketing at General Mills, Nabisco, Reebok, and Phillps, all Fortune 500 companies. I was product manager on such well known brands as Wheaties, Grey Poupon, and Norelco.

After 10 years, I decided to drop out of the corporate rat race because I did not want some gray haired old guy in the corner office controlling my career destiny.

I founded a market research consulting company that specialized in the housewares industry. My clients included well known brands such as Cuisinart, Calphalon, and many others.

I was in business for over 35 years which made my company one of only 10% of sole proprietor consultancies that defy the odds and are still around after the 5 year mark.

I had a stable of loyal clients who came back to me whenever they needed research.

I was known as the preemptive authority on market research for the housewares industry, was a frequent speaker at the Housewares Show and other industry events, and was regularly featured in trade and business publications.

I made money every year and earned more than $2 million over 35 years. But… I never made more than $75,000 in any one year. I know what it is like to deal with the stress of unpredictable income, the constant battle of juggling client work and marketing, and the nagging self-doubt.

I closed my consulting business at the end of 2018 and launched my coaching business because I don't want ambitious consultants to struggle financially.

The Thriving Through Podcast hosted by AJ Riedel, the Consultants' Coach

The podcast that pulls back the curtain on the world of independent consulting and shows you exactly what it takes to build a business that doesn't just work, but works for you.

CHECK OUT RECENT EPISODES!

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